Experience Design Lead and Design Manager, responsible for framing platform developer journeys, envisioning the desired future state, documenting personas, corresponding job stories and leading continuous interventions to improve the current fractured experience.
Blueprinting is scoped as a multi-year initiative to sustain alignment on what, for whom, and why teams are building what they are building.
Since research data has persistently revealed Platform Onboarding as one of the biggest pain points for internal developers, the Blueprinting effort is framed around this question, “How might we design platform onboarding as one coehesive experience?”